Nice Retreat Company
PHOTOGRAPHY, FILM PRODUCTION,
SOCIAL MEDIA, WEB DESIGN, STRATEGY
Nice Retreat Company hosts cool, badass women-focused wellbeing day retreats combining movement, workshops, sauna, good food and community — real joy, zero woo.
Nice Retreat Company came to us with a clear idea: create a retreat brand for women that felt refreshing, modern and completely free from the usual “woo”.
They needed everything from the ground up — brand identity, positioning, website and strategy — but it had to feel cool, confident and welcoming rather than spiritual or preachy.
Our role was to help shape a brand that felt honest, relaxed and desirable: somewhere women could step away from everyday life, recharge and have a brilliant day without any of the clichés that usually surround the wellness world.
We began by defining what Nice Retreat Company wasn’t. No spiritual clichés, no intimidating wellness language, just a clear, modern brand built around the idea of women taking proper time out.
From there we developed the full brand identity and tone of voice, creating something confident, relaxed and quietly luxurious.
To help set the mood for the brand, we also filmed the retreat location, capturing the landscape, atmosphere and experience to give potential guests a real sense of what these retreats will feel like.
Finally, we designed and built a clean, inviting website that brings everything together and makes it easy to explore retreats, understand the experience and book.
Nice Retreat Company launched with a distinctive, confident brand that stands apart from the typical retreat market.
The identity, website and film work together to create a clear sense of atmosphere — relaxed, luxurious and refreshingly down-to-earth, giving potential guests a genuine feel for the experience before they even arrive.
The result is a brand that feels modern, desirable and easy to grow as new retreats and locations are introduced.
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